Press Release

IGN Joins Trymedia Distribution Network to offer Gamers
Immersive Trial Experience

48 Hour Exclusive New Game Download Kicks Off Distribution Deal
IGN Entertainment and Trymedia Systems today announced an arrangement that will bring full version PC game trials from Trymedia Systems’ catalogue to the IGN Network. Games distributed through Trymedia give gamers a free trial period based on assets from the entire game, unlike a traditional demo which is a piece of a game. The result is a more in-depth gaming experience. Today IGN posted the company’s first full version game trial from Trymedia – a brand new, highly acclaimed game exclusively for download at IGN Downloads during the first 48 hours of availability.

“IGN is excited to partner with Trymedia to provide our users with complete versions of PC games available for download directly from IGN Downloads ” said Mark Jung, CEO, IGN Entertainment. “With Trymedia’s technology IGN offers a unique purchase opportunity to our 10.6 million unique monthly visitors, allowing them to try the game before they buy.”

As a new member of Trymedia’s game Distribution Network, IGN will expand it’s full version trial offerings from the Trymedia catalogue in the coming weeks with titles like The Temple of Elemental Evil, Sinbad: Legend of the Seven Seas, Alien X, Resident Evil 3: Nemesis, Street Fighter Alpha 2, Vietnam War Ho Chi Minh Trail and many new games from leading publishers and independent developers. IGN will continue to offer its core gamer audience traditional demos in addition to the full version trials from Trymedia.

IGN can now provide full version game trials to its core gamer audience and offer an experience that gives a more accurate and complete feel for games in a try-before-you-buy format. Upon completion of a free trial period, users will have the option to own the game by completing a simple 3-click online process. Games enabled with Trymedia’s digital delivery technology may be shared among friends (via CD/DVD, email, IM, etc), at which time they will revert to free trial mode.

About IGN Entertainment
IGN Entertainment, through its flagship network IGN.com, is the Internet's leading information and entertainment destination for teen and young adult gamers. IGN serves its audience by providing both free and subscription-based content and services. IGN's award winning content -- two Webby People's Voice Awards and two Wired Magazine's Readers Raves Awards -- attracts more than 10.6 million unique visitors a month, including over 5.8 million registered users and more than 80,000 paying subscribers. IGN offers its business customers a full spectrum of integrated marketing solutions to reach this large web-centric audience. These products include fixed placement and impression-based advertising, sponsorships, permission marketing, custom publishing, e-commerce, direct e-mail marketing and content licensing. For more information, please visit IGN Entertainment.

About Trymedia
Trymedia Systems’ digital delivery technology provides the neutral foundation for a wide range of services dedicated to optimizing game and software sales in digital channels for top-tier content publishers. Major portals and other high-traffic Internet destinations, as well as the largest Peer-to-Peer Networks collect revenues by making a catalogue of Trymedia-enabled games and software available to audiences around the world. Founded in 1999, Trymedia pioneered numerous key successes in the digital distribution business, and has powered more than 20 million legitimate software downloads in the past twelve months. The company is headquartered in San Francisco, and maintains offices in Europe. For more information please visit Trymedia Systems.

IGN Entertainment
Katherine Bowe
415-508-2208
kbowe@ign.com

Trymedia Systems
Linda Meyers
meyerspr@earthlink.net
925-408-9565