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Trymedia Games Division Product Fact Sheet

ActiveMARK® Technology

ActiveMARK protects PC games from casual copying online while at the same time allowing legitimate users to backup, play games on multiple computers and share games with friends. ActiveMARK enabled games are primarily offered through a try-before-you-buy model. Games are downloadable, and in some cases the trial period can be played online, without download. Shared games revert to trial mode with an opportunity to purchase.

ActiveMARK-protected games can be shared in any format - on disc, via email, even on peer-to-peer networks.
More than 1200 core and casual PC games have been entrusted to ActiveMARK for digital distribution.

ActiveMARK Solutions

Macrovision offers an extensive menu of services that, in tandem with the company's technologies, provide everything a business needs to sell PC games online. Working with both game content owners and those who want to sell games to their online audiences, Macrovision manages a business-to-business marketplace that brings together major portals and online retail customers to receive and distribute games protected by the ActiveMARK technology.

Installshield®

Flexnet InstallShield is the industry standard for packaging game content for installation. With support for any platform, InstallShield reduces development time by simplifying installation tasks.

SafeDisc®

SafeDisc protects PC games on CD/DVD-ROM from casual copying by validating that the user has an original disc in their drive before the game is allowed to start. The process takes a few seconds and SafeDisc doesn't collect any information from the user's system.

SafeDisc has been utilized on 80% of the top 20 selling PC games in the U.S. during the past four years.
More than 300 million SafeDisc protected games have been shipped.
SafeDisc is certified Spyware Safe by PC Tools.

Trygames.com

www.trygames.com is a consumer-facing game site that offers many of the downloadable and online games in the Trymedia catalog for trial and purchase. It is one example of an ActiveMARK gamestore solution and serves as an additional distribution point for Macrovision's game publisher partners.

Update Service®

Macrovision's Update Service allows publishers to deliver updates, patches and expansion packs to users electronically. Publishers can also track response to promotions and game usage statistics.

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